As you all know, we are very passionate about nutricion. We do our best to research and educate our customers with the best insight and resources to provide premium care for your pets.
We recently sat down with the President/CEO and Co-Founder of Nature’s Kitchen and asked him 10 of the most comon questions as to what sets them apart from other vendors and this is what they had to say.
Q: WHAT MAKES NATURE’S KITCHEN DIFFERENT FROM OTHER DOG FOODS OUT THERE?
A: Nature’s Kitchen sets itself apart by using only USDA Grade-A (or Choice Meats in the case of beef) in the product…Not to mention the fact that 80% of the product is comprised of the meat. No other dog foods use solely Grade-A meats, nor that high of a meat composition. We should remember that whether you have a Rottweiler or a Yorkie, they are both CARNIVORES and they NEED meat.
Q: WHAT DOES THE GRADE-A OR CHOICE MEAT MEAN TO THE TYPICAL DOG OWNER?
A: It means that only the highest quality ingredients are going into Nature’s Kitchen. The other thing that we like to have customers do is look to see what grade meats other companies are using. The funny thing is…they don’t tell you. This again is where we draw a stark contrast to the rest of the dog food industry.
Q: I’VE HEARD YOU SAY THAT THE COMPANY WAS BUILT ON “PICKY EATERS”, WHAT DO YOU MEAN BY THAT?
A: Well…our first “success” was with the tough to feed dogs. You know the dogs, the ones that no matter what, they will not eat their food for longer than a few days. Since then, owners with similar challenges have heard about us and flocked to Nature’s Kitchen in droves. When the company started we were merely selling in the local South Florida market, today…18 months later, we have customers with picky dogs in 27 states. Moreover, we are shipping this product frozen, in coolers, from our production facility located in Hollywood.
Q: SINCE NATURE’S KITCHEN IS A FROZEN DOG FOOD ISN’T IT A BIG HASSLE?
A: Actually no…we tell people to take the container out of the freezer and leave it on the counter the night before. In the morning, they simply turn over the product into the lid and portion it out for the meal(s). When they are finished serving, simply place the tub on the unused portion and turn over the lid and tub together. The unused portion is then placed in the refrigerator for up to 5 days. No muss, no fuss.
Q: IF YOU WERE TALKING TO ONE OF OUR LOYAL CUSTOMERS, WHAT WOULD YOU SAY?
A: That’s simple – Try Nature’s Kitchen! You’ll never go back to the old stuff.
Q: NUTRITIONALLY, HOW DOES NATURE’S KITCHEN STACK UP TO OTHER DOG FOODS?
A: I could literally go on for hours, but I’ll break it down to a few points:
Nature’s Kitchen – Uses NO Meals! Meals are super heated and powderized sources of protein. Although they are highly concentrated, much of what is present goes unused and is rendered as waste.
Nature’s Kitchen – Uses only cold-pressed oils which are added at the end of processing to provide the maximum benefit of the Omegas 3 & 6. These oils are essential for healthy skin and coat – if your dog has skin issues, this is critically important!
Nature’s Kitchen – It is truly a complete food, in that it provides fresh meat, balanced organ to meat ratio, and a natural source of all the vitamins and minerals a dog would need. Nothing else is needed.
Q: WHAT IS BEHIND THE NAME FOR YOUR COMPANY-WHY DID YOU COME UP WITH THE NAME MAVERICK PET FOODS?
A: Well, we set out to do something different. The pet food industry has been overrun with marketing campaigns concocted by massive corporations. Pet owners have been left with a bunch of conflicting information with no sense of what is true and real. The name “Maverick” means that we are going to go against what the norms of the industry are and return to the basics. The truth. Dog’s weren’t meant to eat a meat cereal, nor should they, but we have been led to believe that dogs are excited and happy to eat it. Answer me this…why does the average dog owner change their food 5 times per year. Dog’s finally protest enough where the owner notices. I had a dog who was the most extreme case of that…every month, half of the bag, then a new food. For 18 months now, he has been eating Nature’s Kitchen Chicken and Rice and it is like the first time he has ever eaten it…This is truly different and it’s because we held true to doing it differently.
Q: MAVERICK HAS COME A LONG WAY IN A SHORT AMOUNT OF TIME…WHAT’S NEXT?
A: It’s true. In just over 18 months, we have gone from producing this in MY KITCHEN in Hollywood. To our producing in our own facility for customers in 27 states…It’s been a crazy ride with little sleep. First, we want dog owners to give Nature’s Kitchen a try. Please try it and see what everyone is talking about! We have an amazing dehydrated dog treat called Bark-N-Bits which will be launched in stores soon (this is already being used by professional dog trainers and handlers around the country). We are also developing a supplement line for those owners who still use kibble (dry food). There is definitely a need for those.